So you have a framework and a clear idea of what you want to achieve so planning your marketing strategy is actually fairly easy, but putting it into action – that’s another matter! In the world of marketing, and especially Read more…
Instagram just made Stories more interactive with the ability to conduct polls. It’s a great move! With Instagram Stories overtaking Snapchat in daily active users earlier on in the year it’s a no brainer that they’d want to make it Read more…
On sunny Friday, steel band harmonies welcomed us to the latest Brighton SEO, with thousands of SEO-ers and marketers rallying into the Brighton Centre for the latest pieces of digital dynamite. We kicked off the day by heading to the ‘Future of Read more…
There was time when ‘sliding into the DMs’ (sending unsolicited Private/Direct Messages) was a flirting tactic used exclusively by men and teens, more often than not it’s seen as pretty creepy, especially if you’re not already friends in the real Read more…
Last week Facebook introduced Watch: “a new platform for shows on Facebook. Watch will be available on mobile, on desktop and laptop, and in our TV apps. Shows are made up of episodes — live or recorded — and follow Read more…
Launched eleven years ago this month Twitter quickly became an essential tool for many businesses, marketers and their customers. But is it dying? In recent years there’s been a lot of talk about not keeping up with the competition, decreasing Read more…
Imagine not supporting and getting involved in one of the biggest and most significant events in our local calendar. That would be bonkers, right? If you don’t have plans to show support for Brighton Pride it’s exactly that. When I Read more…
Many struggle with how to use Snapchat for their business, but it’s not that scary, trust me. It is quite different from the other mainstream social media platforms but once you get a handle of it you’ll find it’s a Read more…
If you’re in the hospitality industry there’s something you really need to know. Facebook has stated that in the US that more than 1 in 3 people use Facebook or Instagram whilst at a restaurant or bar. We’ve all seen Read more…
Fake news, propaganda, alternative facts, these things are not new. What is new is the ease at which they spread. When it comes to ‘facts’ online a degree of scepticism and a hell lot of caution is required. Falling for Read more…